Our Company

Wagatha's dog treats… established since 2006

You might say the creation of Wagatha's was the result of a “meeting of the minds” between a life long professional chef and an open outcry, Wall Street commodities trader… truly an unlikely duo.

Neil Reilly (the Wall Street guy, aka the red guy in the blue state) moved to Vermont in the late 90’s to escape the full time chaos of the trading pits in favor of a better place to decompress and enjoy his family. Neil was searching for the right opportunity to partner with someone with similar values to build a company with integrity, humor, and friendship.

Norman Levitz (the chef, and blue guy in the right state) moved to Vermont in the mid 90’s to raise a family and escape the tourist Mecca of Newport, Rhode Island where he was both a restaurateur and culinary educator at Johnson & Wales University. (Little did he realize that Vermont too is a tourist Mecca!) Norm began making dog treats for friends and family back in the 70’s and has perfected the formulas over the past 3 decades.

It wasn’t until the famous basketball game back in the spring of ’06 between the two titans of roundball, St. Mary’s of Hoosic and The Dorset School, where this unique partnership began to develop.  (Really what happened was, Neil and Norm were watching their daughters play 6th grade basketball and began to seed the possibility of bringing Wagatha's organic dog treats to fruition.)

Early on the decision was made that Wagatha's Dog Biscuits would be made with only the highest quality, healthy, organic ingredients. The best of the best. Once that was established, the other nine million details fell into place seamlessly. (If only.)  A year later, the red guy and the blue guy merged their talents, and painted their offices purple. (Literally!)

Who is Wagatha…

Wagatha is a joyful, adventurous pup. She is the embodiment of the youthful spirit in all of us… the eternal child who wants to play, explore, and experience life.

Our Mission:

Wagatha's mission is to help celebrate the bonds between people and their dogs by creating the highest quality products possible.

  • Our products will exceed industry standards for nutrition and quality.
  • Our products will be developed with the utmost respect and integrity.
  • Our business practices will reflect social, environmental and fiscal responsibility.
  • We will donate a percentage of our profits to charitable causes focused on enhancing the quality of life for both pets and humans.
  • We will constantly strive to exceed the expectations of our customers (two legged and four).


We believe that all businesses need to give back to the community. Wagatha's will donate a percentage of our profits to charitable causes that enhance the lives of pets and owners. Please check in with us for updates and progress.

A word of thanks

Thank you to our families, friends, and employees who have supported our crazy ideas and efforts (we could tell you stories…) who have taken countless surveys, read thousands of pages of research text, fielded phone calls, and listened even when only pretending. Thank you to our wives for answering the eternal question asked by friends and associates,"They're making what?!"

Special thanks to our professional associates for the unending questions (Norm actually earned the nickname Columbo), design changes, explanations, etc. Rosanne, thank you for putting the wag in Wagatha. All you four legged Wagatha wannabes, thanks for tasting so many biscuits. We promise, we’ll walk off the pounds together!

Thank you to our customers for allowing us to be part of your lives…

Wagatha's Quick Links

To learn more about Wagatha's or to get your hands on some of our extraordinary dog treats, click the links below:

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